Struggling to start with content creation?
You're not alone.
This 1-day content hackathon is for everyone and anyone who wants to get started with social media content.
Whether it is...
(attempts to) Viral product marketing videos Thought leadership pieces for your industryPodcast recordings Day-in-the-life videosSharp series of posts on X for the next 2 monthsNewsletters and blog posts...and more!
Refundable Deposit!
To ensure we get only committed attendees, and due to limited availability, we'll take a £5 ticket deposit, which we will refund when you show up.
Schedule
🕘 09:00 – 09:30 | Arrival, Check-in & Coffee
Grab your badge, meet your peers, and drop your handles on the shared “wall of profiles.” Light breakfast & setup space for the day (coworking zones + recording corners).
🎙 09:30 – 10:15 | Welcome & 1-Minute Intros
Short welcome by Simon Sällström (@impactFounderJourney), founder of DirectEd Development & Tison.io. Overview of the day and goals.Then, open floor: everyone gets 30s to introduce themselves: "My name is [ ]. I'm building [ ]. We [6-8 words]. Today, I will [ ]. I can [help with/share equipment]."
🎥 Bring your gear! Cameras, lights, gimbals, drones, podcast mics — everything is welcome. Sharing is caring!
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💡 10:15 – 11:00 | Roundtable Knowledge Sharing/Kick-off (optional)
Participants focused on different things can have some brainstorming/knowledge sharing to get inspo or feedback on their plans:1. Video & Podcast Track – Reels, shorts, interviews, and setup tutorials. 2. Written & Design Track – Writing high-performing posts, carousels, newsletters, and visual templates.
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👩💻 11:00 – 13:00 | Sprint #1: Personal Branding Essentials
TBC: Masterclass on Personal Branding 101: "Dos and Don'ts".Everyone works on their personal brand foundations: Bio rewrite and consistent cross-platform look.New profile picture snap shot. Banner updates. One standout “intro” post or video draft. Peer feedback circles and quick profile audits.
Facilitators float around offering targeted help (hooks, camera angles, copy editing, etc.).
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🍽 13:00 – 14:00 | Lunch & Networking
Informal tables by platform focus (“LinkedIn crew,” “TikTok crew", "Podcasters", "Thought leadership posters".)
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🎧 14:00 – 16:00 | Sprint #2 — Deep Creation Mode
Masterclass on Marketing 101 with Trinity Ross (DEPT), creating global campaigns for OpenAI (ChatGPT), L’Oreal, Cerave, Mammut.
Video/Podcast Track: Plan and Record.
Writing Track: Draft 3–5 content pieces for the week. Set up an experiment plan. Peer review.
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☕ 16:00 – 16:30 | Break and Move!
Fika break (coffee)!A fun and a little bit competitive game to get some movement! Hint: Requires Hand-and-rhythm coordination
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⚙ 16:30 – 18:30 | Sprint #3 — System & Automation
Build simple workflows for content creation: Drafting templates, posting schedules, repurposing checklists. Optional intro to n8n or Notion workflows for automating idea → post pipelines. Those interested can co-record short 2-person podcasts (slots open on signup board).
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🌇 18:30 – 19:30 | Dinner & Drinks Break
Group photo!
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🌙 19:30 – 21:30 | Evening Co-Creation
Try to finish and get the main goal for the day completed! Open coworking and filming: help each other shoot content, edit, and publish. First posts + help each other with comments, reposts and likes!
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🏁 21:30 – 22:00 | Wrap-up & Reflection Circle
Everyone shares one thing they published or learned. Announce follow-up, online accountability group for continued content sharing.
About the hosts
Tison.io is the sister organisation of DirectEd Development, an elite academy that identifies and trains top 0.1% African tech talent. Tison has worked with 20+ US/UK founders to accelerate their tech roadmap. We combine Silicon Valley oversight with junior African talent -> unrivalled value-for-money and impact, while de-risking it for you. We're so confident that we offer Money back + $1k if we fail to deliver.
Encode Club is a developer education company and global community in emerging tech, with a dedicated co-working space in London. Encode partners with leading Web3 and AI companies to run hackathons, bootcamps, and accelerators for hundreds of developers each quarter.