GTM Strategy with Solana Spaces: Turn Events Into Traction

Most Web3 projects treat events as networking opportunities. The ones that grow treat them as distribution channels. Hazlami Effendi, Social Lead at Solana Spaces, joins us at Solana Network State to break down how to turn the Solana ecosystem's biggest moments into real go-to-market traction. Experiential pop-ups, physical brand activations, and a unified Web3 marketplace that puts your project in front of real users — not just wallets and Twitter followers. This is directly relevant to every Colosseum team thinking about what comes after the submission deadline. Winning the hackathon gets you noticed. Knowing how to activate around the ecosystem's major events is what builds the user base and community that takes you from hackathon winner to funded company. What you will walk away with: a practical GTM framework for using Solana events as distribution moments, how to design physical activations that convert attention into actual users, how the Solana Spaces marketplace works and how to get your project in front of the right audiences, and the specific mistakes most Web3 teams make when they show up to a major event without a GTM plan. You built it. Now get it in front of people who will actually use it. Can't make it IRL? We gotchu! Dial-in: meet.google.com/jvv-vpge-ffm