Google AdMob App Development Challenge

In Association With: Google India Type: App Development Challenge | Mode: Hybrid (Online + On-Campus) Team Size: 1–4 members Prize Pool: ₹2,00,000 Theme: Build, Publish & Monetize Participants are required to design and develop innovative B2C apps or games that can be independently published on the Google Play Store and can begin generating revenue immediately through AdMob or in-app purchases. Apps must be digital-first, self-sustaining, and should not rely on physical logistics or offline infrastructure. Ideas must be original, user-centric, and capable of attracting and retaining a large consumer audience. Problem Statement: Participants must create a new, functional Android application that solves a real user problem. The app should demonstrate: Novelty and clear value to users A well-defined target audience and use case A viable monetization model using Google AdMob Fully functional, Play-Store-ready features Examples of out-of-scope ideas include: delivery apps, logistics-based apps, ride-hailing, or anything dependent on physical fulfillment networks. (Detailed submission format and PRD template will be shared post-registration.) Rewards: Total Prize Pool: ₹2,00,000 Top Teams Receive: Cash prizes Visibility at E-Summit 2025 Interaction with industry experts and investors Additional perks: Recognition from Google Community exposure Potential product feedback from experts Eligibility: Open to: Students (IIT Bombay + all colleges across India) Employees of Indian startups (individual participation) Indian startup organizations Team size: 1–4 members Only one submission per individual/team/organization Interdisciplinary teams (tech, design, business, etc.) encouraged Rules: Apps must be built from scratch during the challenge timeline. All submissions must be original and must comply with Google Play Store and AdMob policies. One final submission must include: Source code APK 3–4 minute demo video No pre-built apps, templates, or plagiarized content allowed. Submissions will be open-sourced under Apache License 2.0. Teams must follow all deadlines, instructions, and formats shared by organizers.